Powering Smarter Liquor and Retail Decisions
Australia’s Liquor Industry Data Platform
We simplify the complex world of liquor and retail data
At OnTap Data, we make the complex feel simple. With over 25 years of industry know-how, we’ve built smart, easy-to-use tools that tackle the real problems liquor and hospitality businesses face every day—from messy data and clunky claims to hard-to-track promotions.
Connected where it counts
Seamless API integration with your favourite platforms – Zoho, Salesforce, Xero, Rhino, Netsuite, HubSpot & more.
What could your business do with better insights?
At OnTap Data, we make the complex feel simple. With over 25 years of industry know-how, we’ve built smart, easy-to-use tools that tackle the real problems liquor and hospitality businesses face every day—from messy data and clunky claims to hard-to-track promotions.
SIMS: For Suppliers
The smarter way for suppliers to consolidate and manage sales data.
See what your data’s been hiding
At OnTap Data, we make the complex feel simple. With over 25 years of industry know-how, we’ve built smart, easy-to-use tools that tackle the real problems liquor and hospitality businesses face every day—from messy data and clunky claims to hard-to-track promotions.
Real results, proven impact.
See how OnTap Data is helping liquor and hospitality businesses solve problems, streamline processes, and grow with confidence.
“We have uncovered a massive opportunity to be better as a business.”
“Automatically be ahead of the game.”
“Provides a blueprint for our business success.”
“Always recommend to new brands and start-ups.”
“A game-changer.”
What does OnTap Data do?
- OnTap Data provides data management, sales reporting, and promotion management solutions for the Australian liquor industry. Our platforms — including SIMS, GIMS, Promoflo, Liquorfile, Warehouse, and Liquology — help suppliers, wholesalers, and retail buying groups consolidate data, automate reporting, and make faster, more accurate business decisions.
Who uses OnTap Data?
- OnTap Data is used by liquor suppliers, wholesalers, and retail buying groups across Australia. Our clients include independent craft breweries, national liquor distributors, and major retail buying groups. We also serve hospitality businesses that need scan-level sales data and promotional management tools.
How does OnTap Data keep my business data secure?
- OnTap Data uses purpose-built, in-house AI systems — not public AI tools like ChatGPT — to process and protect your data. Your information is never used to train external models, never shared with third parties without your consent, and is handled in compliance with the Australian Privacy Act.
Does OnTap Data integrate with my existing systems?
- Yes. OnTap Data integrates with a wide range of POS systems (including Impos, H&L, Bepoz, Shopfront, Blueize, and SwiftPOS) and CRM platforms (including Zoho, Salesforce, HubSpot, Rhino, and ForteIS). We also offer API integration with accounting platforms and BI tools.
How long has OnTap Data been operating?
- OnTap Data has over 25 years of experience in liquor and retail data management. Our team of developers, analysts, and data specialists has built and maintained industry-standard platforms used by businesses across Australia.
Clients stay with us because we deliver what others can’t
At OnTap, confidentiality, reliability, and accuracy are at the core of everything we do. We use our own purpose-built AI—not open AI tools—to ensure your data stays private, secure, and handled with care. We’re tech-forward, but always on your side when it comes to protecting what matters most.